Tag: Ecommerce

Facebook Ads for Ecommerce: 5 Retargeting Ads That Are Crushing It for Me

In a final post of this series of Facebook Ads for Ecommerce, I wanted to share my best retargeting ads that have been a large source of revenue for my store. This post will share less about what the ads say and offer (I actually don’t think that is very important for retargeting) and more […]

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Facebook Ads for Ecommerce: Ads Creation: From Scratch to Scaling

The goal of this post is to provide a detailed walkthrough of how I create ads for my online stores. I want to go through it from the very beginning, to scaling the winners. Even if you’re very familiar with Facebook ads and the creation process, I hope to provide a valuable step-by-step process anyone […]

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Facebook Ads for Ecommerce: Create a Powerful Ad That Gets Sales and Attention

The success of your Facebook ad campaigns will depend on many things. One of the most important things is understanding the fundamentals behind a good ad, specifically, for ad campaigns promoting a product to a product page.

Some of the format and philosophies in this post can be applied to other kinds of businesses, but keep it mind, I’m writing this specifically for store owners looking to drive customers to their product pages, optimizing for purchase conversions.

I’m going to share the exact format, structure, and copy I use for my best performing Facebook ads that has made me close to $300,000 in revenue so far this year. It’s yours to copy, implement, and use.

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How to Create an Irresistible Product Offer Every Time

I argue that the most important component to your entire sales funnel, whether it’s an online store or digital product, is your offer. It doesn’t matter if you have the best conversion strategy in the world, or know exactly who your target audience is, or have top-notch copywriting and creative for your ads; the offer […]

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5 Ecommerce Email Campaigns That Have Made Me $9063.70 This Year So Far

Since January of 2017, my ecommerce email campaigns have made me over $9000 in additional revenue for my store. I wanted to share all 5 campaigns I’m running, reveal why they’re working, and share a few templates for you to swipe.

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How I Imported Glasses From China and Sold Over $2400 in 5 Weeks

This is a summary of the full 12,000 word case study I published on Shopify. For a more detailed and actionable breakdown of this business, check out the full case study (trust me, it’s worth it). If you’re an avid reader of the Shopify blog, you already know about the two in-depth case studies and […]

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